How to collect video feedback without chasing timestamps

Comment at the right moment

Pause where the change is needed and write the comment there. The editor can return to that moment directly instead of translating a message into a timestamp.

Review the whole cut before deciding

Open comments may affect later scenes, sound, or timing. Resolve the round, upload the next version, and review the current cut before approval.

Keep the approved cut obvious

The approval should identify the version that can be published. That removes doubt when exports and alternate formats are prepared.

Describe the change, not only the moment

A timestamp finds the frame, but the editor still needs an instruction. “At 00:18, hold the product shot for one more second” is useful. “This part feels off” usually starts another round of questions.

If the note concerns audio, subtitles or a transition, say so. The visual frame alone may not explain the request.

Check what the edit changed downstream

Moving one shot affects timing, music and sometimes every subtitle that follows. After a new cut arrives, reviewers should watch the complete version rather than jumping only to the previous comments.

Resolved comments show what was addressed, but they do not replace a final viewing.

Separate the master from delivery formats

A campaign may need a master cut plus square, vertical and short versions. Decide whether the approval covers the edit itself or every exported format. That small sentence prevents a team from treating an approved master as approval of an unchecked crop.

If each format changes the composition, keep them visible in the same review package and record which ones were actually seen.