Creative review and approval

From creative shared
to approval on record.

Bring images, PDFs, and videos into one visual review flow. Your team and clients can comment in context, compare versions, and record a clear decision.

Feedback in contextClient review linkClear versionsRecorded decision
For agencies, brands, and marketing teams01 / 04 · Review queueScroll to see the real product

The problem

Small gaps become expensive review cycles.

A message can settle a quick question. It cannot reliably show which file changed, which comment is still open, or who approved the final version.

(01)

Scattered feedback

Screenshots, voice notes, and comments arrive in different places.

Aproova
(02)

Version confusion

The team and the client open different files and review starts again.

Aproova
(03)

Weak approvals

A final “looks good” gets separated from the version it was meant for.

Aproova

The real product

A clear workspace for every review round.

These screens come from the product itself: review queues, comments on the work, current versions, video feedback, and recorded decisions.

Clear status

Review queue

See what is approved, late, or waiting for a response.

In context

Comments on the work

Pin feedback to the exact area instead of describing it in chat.

v2 current

Current version

Keep the active file, requested changes, and history together.

Right frame

Time-coded video

Comment on the right second and resolve the point without searching.

Approved

Recorded approval

Keep the decision with its author, date, and approved version.

How it works

Less chasing. More clarity.

From upload to decision, without losing the thread.

  1. 01

    Create the project

    Organize work by client, campaign, or team.

  2. 02

    Upload the material

    Add an image, PDF, or video with its context.

  3. 03

    Invite reviewers

    Give teammates, clients, and approvers the right access.

  4. 04

    Comment in context

    Attach feedback to an area, page, or second of video.

  5. 05

    Record the decision

    Approve or request changes with a durable history.

For clients

One clear link to review and decide.

Clients see the material you shared, comment in context, and approve or request changes without entering the entire workspace.

  • A direct review link for the work
  • Comments attached to the exact point
  • Approve or request changes without searching chat
  • History kept with the material

For every side of the workflow

One review space for the people making and approving the work.

Agencies, brands, marketing teams, and clients work in the same review with the right access.

Agencies

Keep client feedback on the file, not buried in a group chat.

Marketing teams

Run recurring campaign reviews with status and ownership.

Brands

Record the final decision before a campaign goes live.

Designers

Receive precise feedback before revision becomes rework.

Built for real review work

Everything needed to move creative work forward.

The same review, version, decision, invitation, and status tools shown in the product captures.

Visual comments

Pins and annotations directly on images, PDF pages, and video.

Versions and comparison

A visible current version with history for every round.

External review links

Clients can review without entering the whole workspace.

Roles and permissions

Separate access for teammates, reviewers, and approvers.

Decision history

See who approved, when, and on which version.

Notifications and status

Return to the next action without searching old conversations.

Before and after

Keep conversation for alignment. Keep approval in Aproova.

Scattered workflowAproova workflow
Feedback in messagesComments on the exact point
Files across drivesReviews organized by project
Approval by chatA clear approval status
Lost versionsA visible version history

Workspace

The real product, shown as it works today.

The same interface used at app.aproova.com.br, with review queues, comments, approvers, and status.

Aproova review workspace showing creative files, status, reviewers, and comments
In reviewChanges requestedAwaiting decisionApproved

Start with a real review

Try the workflow before expanding it.

Use the Free plan to validate your first review. Paid plans include a 14-day trial for teams that need more volume and control.

Free plan available. Paid plans include a 14-day trial.

Visual commentsPins and annotations directly on images, PDF pages, and video.
Versions and comparisonA visible current version with history for every round.
External review linksClients can review without entering the whole workspace.
Roles and permissionsSeparate access for teammates, reviewers, and approvers.

Aproova Blog

Practical guidance for clearer reviews.

The current editorial library is still available in Brazilian Portuguese.

Como aprovar peças de campanha sem perder comentários pelo WhatsApp

WhatsApp ajuda a resolver rápido, mas costuma quebrar o histórico. O problema aparece na hora de saber qual arquivo foi aprovado.

Read in Portuguese

O que é aprovação criativa e por que ela quebra tão fácil

Aprovação criativa é o caminho entre uma peça pronta para revisão e uma decisão confiável. Parece simples até entrar cliente, prazo e versão.

Read in Portuguese

Checklist de aprovação criativa antes de liberar uma campanha

Antes de liberar uma campanha, vale conferir menos coisas, mas conferir as coisas certas: arquivo, versão, comentário aberto e decisão.

Read in Portuguese

Frequently asked questions

Questions before the first review.

Does my client need an account?

Clients can open a review link and comment on the material without navigating the full team workspace.

Can we review images, PDFs, and videos?

Yes. Comments can be attached to an image area, a PDF page, or a specific time in a video.

Can we compare versions?

Yes. Every review keeps its version history and makes the current version clear before approval.

Does Aproova replace WhatsApp or email?

Conversation can stay where your team prefers. The file, feedback, version, and decision stay together in Aproova.

Bring your next approval into Aproova.

Start with one real review, invite the right people, and keep the final decision with the work.

Free plan to validate the workflow. 14-day trial on paid plans.